Tag Archives: geo target

GEO Targeting For Local Search

There are a number of things you can do to help the search engines properly list your business or website prominently in their local search results.

Use your City and State in the name of the site/blog title
Use your City and State in article or posts titles
List your phone number with area code on a contact [...]

Google Local Ad Extensions: The Power of Localized PPC

Paid Search Advertising offers one of the quickest ways to get targeted traffic to your site. In a recent study by Engine Ready, they found that paid search traffic converted at a 54% higher rate than organic! The opportunity is clear- but as a small business, it can prove difficult and sometimes unfeasible [...]