The Many Faces Of SEO

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Ah come on now. SEO is easy. Anybody can do it… you just need to know-

Keyword Research

  • Tier 1
  • Tier 2
  • Long Tail
  • Stemming
  • Plurals
  • Derivatives
  • Voodoo (LSI)

Onpage

  • Title Tag
  • Meta Tag
  • Keyword Density
  • Style Sheet Emphasis
  • Link Text
  • First Link Priority
  • No Follow

Offpage

  • Keyword Targeting
  • Link Text
  • Authority Linking
  • Page Rank Sculpting

Link Building

  • Social Sites
  • Authority Sites
  • Directories
  • Press Releases
  • Syndicated Content
  • Article Distribution
  • Multi-Media Distribution

Competitive Analysis

  • Trends
  • Spying
  • Market Data

Site Structure

  • No Follow
  • Silos
  • Theme Vectoring
  • Interactivity

Content

  • Uniqueness
  • Informational
  • Descriptions of Product
  • Category Assignment
  • Usability Balance

Source: MindMapOfUltimateWoe via Andy Jenkin’s Blog – Irreverence Rebellion and interweb marketing

The next time somebody says you just need a few keywords and incoming links think of this list and ask yourself if the person who Tweet’d “bold your keywords” really has a clue about SE algorithms and the many, many things that solidify top ranking.

Tell your friends, Tell your colleagues, Tell a SMB...

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