Generating Keywords Targeted To Your Local Area

Have you ever tried to create a keyword list with with local modifiers? If you have, then you know this can be a daunting task. The list can get pretty big and hard to manage.

In the spirit of the extending the Freeline I wanted to share with you a online keyword tool (one of many) that will take a 3hr job and turn it into 5 minutes job.

Where to start

You can  use this local keyword generator to create key phrases that target your local market.

Basically, when your are generating keywords and phrases that target your market you want to use what is called a key modifier. In the case of a local area you would use the city(s), state and zip code(s).

Step 1: Enter your zip code, radius, core keywords and phrases:

local keyword tool

So for example lets say your core keywords are apartment mover, apartment movers, apartment moving and your geographical area is in Denver.

Step 2: Set the parameters for your report:

report options

You can define city, state name, state abbreviation and reverse the report to reflect location keyword or keyword location. Don’t forget to use other modifiers such as uptown, downtown, crosstown, etc. that are common in your area.

The results

keyword results

As you can see the tool will give you all local areas around you specified by the radius (miles) you entered in step one.  The list generated for just these three terms contained 1800 key phrases.

What to do next

Once you have gotten your list together, head off to a traffic estimator tool and dig deeper to see if there is actually any traffic, according to Google, for your terms.

Tip: Surround your keywords with quotes when looking for estimated traffic numbers.

To your SEO success!

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2 Comments

  1. Posted October 2, 2009 at 12:40 pm | Permalink

    Very useful. It is annoying if you have to do this manually for each keyword!

  2. Posted October 2, 2009 at 5:40 pm | Permalink

    Very useful. It is annoying if you have to do this manually for each keyword!

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